While the vital principle of operation of all search engines is the same, the minor differences between them lead to major changes in results relevancy. Different search engines different factors are important. There were times, when SEO experts joked that the algorithms of Yahoo! are purposely made just the opposite of those of Google. While this might have a grain of truth, it is a matter a fact that the major search engines like different stuff and if you plan to conquer more than one of them, you need to optimize with awareness.
There are many examples of the variation between search engines. For instance, for Yahoo! and MSN, on-page keyword factors are of primary importance, while for Google links are very important. Also, for Google sites are like wine the older, the superior, while Yahoo! generally has no expressed preference towards sites and domains with tradition (i.e. older ones). Thus you might need more time till your site gets established to be admitted to the top in Google, than in Yahoo!
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